SOBKY is an Egyptian online classifieds marketplace created to bring buyers and sellers together in one modern and trusted platform for buying and selling new and used electronics across Egypt.

From smartphones, laptops, and computers to gaming consoles, cameras, accessories, and other electronic products, SOBKY helps users find what they need or list what they own for sale with ease and clarity.

Our slogan is:

Sell Or Buy, Keep Yours

A simple message that reflects the freedom to sell, buy, or keep what already belongs to you.

The Story Behind SOBKY

The name SOBKY carries a strong connection to the platform’s identity and Egyptian roots.

The name is inspired by Sabk Al Ahad, a village in Egypt’s Monufia Governorate. It is also connected to the family name of the platform’s founder, Islam El Sobky.

This combination reflects a genuine Egyptian identity and an ambition that began within a local community, with the goal of building a platform that meets the standards of leading global marketplaces.

In English, SOBKY is also represented through the platform’s slogan:

Sell Or Buy, Keep Yours

It expresses a simple idea: users are free to sell what they no longer need, buy what suits them, or keep what they already own.

Why We Created SOBKY

SOBKY was created in response to the Egyptian market’s need for a specialized electronics marketplace that combines ease of use, trust, organization, and modern technology.

We believe that selling an electronic device or purchasing a used product should not be complicated, unclear, or stressful.

That is why we are building an organized marketplace where users can list their products, reach potential buyers, compare available options, and communicate directly and conveniently.

Our goal is not simply to display classified advertisements. We aim to build a modern Egyptian buying and selling community based on transparency, trust, and direct communication between users.

Our Mission

Our mission is to develop a modern Egyptian marketplace that helps individuals and businesses buy and sell electronics in a simple, fast, and reliable way.

We work to simplify every step of the experience, from creating an account and publishing an advertisement to searching, filtering, communicating, and reaching a suitable agreement between the buyer and the seller.

Our Vision

Our vision is for SOBKY to become Egypt’s leading destination for buying and selling electronics.

We aim to provide an experience that competes with the world’s leading classified advertising platforms and online marketplaces.

We are building a strong Egyptian platform that combines technology, trust, and ease of use while giving users more advanced tools to make better buying and selling decisions.

An Experience Designed Around the User

SOBKY is designed to provide a simple, comfortable, and consistent experience across different devices.

The marketplace offers advanced search tools and multiple filtering options to help users find suitable products based on category, price, condition, location, and other important details.

Users can also view the advertiser’s location, discover products nearby, and access listings that are more relevant to their needs.

Every part of the platform is designed to make the buying and selling journey faster, easier, and more organized.

Direct and Real-Time Communication

SOBKY provides a powerful in-platform chat system that allows buyers and sellers to communicate directly.

Users can send and receive messages in real time, discuss product details, negotiate prices, and agree on a suitable meeting location.

Instant notifications also help users stay updated whenever they receive a new message or an important account or listing update.

Our goal is to keep communication simple, fast, and accessible without requiring users to leave the platform.

Trusted Accounts and Multiple Sign-In Options

SOBKY provides several official and secure methods for creating an account and signing in.

Users can sign in with:

Google, Apple, email, or mobile phone number.

The platform also supports seller verification features that help strengthen trust within the community and allow buyers to better understand the accounts they are dealing with.

We continuously work to improve our security, verification, and moderation systems to reduce misleading, suspicious, or unreliable content.

Trust Is a Shared Responsibility

SOBKY provides tools that support a safer and more trustworthy experience, but building a reliable community also depends on responsible user behavior.

We encourage sellers to provide accurate descriptions, upload real and clear photos, and disclose the product’s actual condition and any known defects.

We also encourage buyers to inspect products carefully, ask all necessary questions, and avoid sharing sensitive information or sending money before confirming the details of the transaction.

Trust begins with clear information, honest communication, and responsible interactions between all parties.

A Community for Buying and Selling

SOBKY is more than a classifieds website. It is a community that connects people who want to make better use of their devices, discover suitable products, and give electronics a second life.

By making it easier to buy and sell used products, we help extend the life cycle of electronic devices, reduce electronic waste, and allow products to remain useful in the hands of new owners.

Egyptian Identity, Global Ambition

SOBKY is Egyptian in identity and global in ambition.

We are building a product that understands Egyptian users, responds to the needs of the local market, and delivers a professional standard of design, performance, security, and usability.

We will continue improving the platform, listening to our users, and introducing new tools and features that make buying and selling easier, safer, and more advanced.

Welcome to SOBKY

Whether you want to sell your old phone, buy a laptop, search for a gaming console, or explore electronic products available near you, SOBKY gives you one place to begin.

List your product, discover new opportunities, and connect directly with a growing community of buyers and sellers across Egypt.

SOBKY
Sell Or Buy, Keep Yours

Brands and subcategories

JBL

Apple

Brands and subcategories

JBL

Apple

Huawei

Samsung

Xiaomi